Six reasons to invest in luxury British-made clothing
Like many people, you might love the idea of sashaying around town and country in luxury clothing but feel you simply can’t justify splashing out.
Instead, your wardrobe is hung full of rails upon rails of cheap clothing that you somehow manage to keep adding to. A dress here, two tops there… ooh a pair of jeans for £15. I’ll take four!
Some of your expertly hoarded items have never seen the light of day, and many still have labels on. Uh oh. You’ve been sucked in to the world of fast fashion!
There is a huge part of you that wants to stop the vicious cycle of purchasing and then not wearing/throwing away, but you tell yourself that buying luxury clothing simply can’t be a better option. Can it?
To prove to you that it can, we bring you six reasons why you should ditch the fast fashion and start investing in luxury British-made clothing. You can thank us later!
Cost per wear
One of the biggest reasons why you should consider investing in luxury fashion made in Great Britain is because it’s actually CHEAPER.
When you work out cost per wear (the cost of an item divided by the number of times you will actually wear it), luxury garments pretty much always come out on top. This is because high-quality fashion is designed to last longer and is crafted from premium materials, meaning it won’t fall apart on you a year down the line. Still not convinced? Let us break it down for you.
Imagine you purchase a high street dress for £40. It’s made in China and has been poorly constructed from low-quality materials. You wear it 10 times over the first year you have it, but it gets so tattered that you have to throw it out after that. This makes your cost per wear for the high street dress £40 ÷ 10 = £4 per wear. Not bad.
But if you had purchased the luxury, British-made dress at a cost of £199, your wallet would actually fare even better. Made in small volumes and crafted from superior materials that are designed to last, you could wear the more expensive dress around 100 times over the next 10 years. This means the cost per wear for the luxury dress would be £199 ÷ 100 = £1.99 per wear.
When you compare high-end fashion against budget garments, one thing is for sure. The quality and durability you get with investing in luxury British-made clothing is unparalleled.
From the finest hand-selected fabrics and materials to expert stitching and artisanal construction, the clothes you spend more on have been both designed and built to last. This means you can wear your favourite coat or most beloved pair of jeans over and over again for years to come, without the worry of them falling apart.
Although British-made luxury clothing may cost you more, each and every piece you purchase is an investment. Because items last for years and years, you won’t need to spend money, time and effort replacing your wardrobe each season.
Did you know that in the UK, 300,000 tonnes of unwanted clothing end up in landfill each year? And that the value of unworn clothing hanging in wardrobes up and down the country equates to an estimated £30 billion? Ouch.
But with fast fashion retailers and high street clothing brands constantly scrambling to offer cheap garments that fit ever changing trends, it’s no wonder so many items get discarded.
When you invest in high-quality, British-made clothing, you aren’t just getting a piece that will last for years. You are directly contributing towards sustainability in the fashion industry and reducing your personal carbon footprint.
Fit and feel
There are no two ways about it – luxury fashion is a whole different ball game when it comes to fit and feel.
Carefully designed to fit your body, then crafted by skilled artisans from the finest materials, high-end clothing is a touch above the rest compared to its high street counterparts.
Forget ill-fitting skirts, scratchy jumpers, saggy jeans or t-shirts that go bobbly after one wash. If you invest in luxury British-made clothing, you are guaranteed to not only feel a million dollars but look it too.
Support better working conditions
It’s no secret that in the world of fast fashion, conditions for workers can often be extremely poor.
You might have seen the news from Leicester recently, where a Boohoo factory came under scrutiny for mistreatment of employees. And for those brands who outsource production abroad to what can only be described as sweatshops – well that’s a whole other story.
This isn’t to say that if you invest in higher-priced clothing that you will be avoiding these undesirable conditions. Some designer brands may also use overseas factories that don’t hit the mark when it comes to standards for workers, so make sure you do your research.
At Teddy Edward, we are committed to making all our luxury garments here in Great Britain. This means we are able to hand-pick the finest manufacturers our country has to offer. No exceptions.
We also are very passionate about supporting fair wages for our suppliers and artisans. This means you can wear your Teddy Edward clothing with pride, knowing that each and every worker was paid a fair wage for a fair day’s work.
If you choose to wear popular high street fashion over luxury, then beware! Sooner or later, you are going to find yourself in that embarrassing situation of turning up at a party in the exact same outfit as someone else. Oh, the shame!
But if you carefully curate a wardrobe of luxury clothing, the likelihood of that happening becomes slim to none.
You see, many designers, particularly small British ones like Teddy Edward, create their garments in limited runs. This means that instead of the quantity of each item running in to the hundreds of thousands, if not millions, luxury clothing collections are often exclusive.
So, next time you want to stand out from the crowd, shop British-made!
Have we convinced you that luxury is the way forward? From cost per wear and quality, to fit and exclusivity, there are so many reasons why purchasing high-end clothing trumps the high street every time.
So, ditch the fast fashion, make space in your wardrobe and follow the Teddy Edward motto:
To love what you wear, wear British.
We would love to see you rocking your Teddy Edward purchases, so don’t forget to tag us on social media @teddyedwardclothing